About the Journal

East African Journal of Business and Technology (EAJBT) is an interdisciplinary Open Access Journal that explores the intersection of innovative business practices and cutting-edge technological advancements. It features peer-reviewed articles, case studies, and insights from industry experts, covering topics such as digital transformation, entrepreneurship, data analytics and emerging technologies, aimed at academics, practitioners and policymakers. The journal seeks to foster dialogue on how technology influences business strategy and operations, driving growth and sustainability in today's dynamic marketplace. With a commitment to advancing knowledge and practice, it serves as a vital resource for those looking to navigate the rapidly evolving landscape of business and technology.